Digital Home Thoughts: Samsung Rolls Out More Compact Cameras, Does Anyone Care?

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Wednesday, January 26, 2011

Samsung Rolls Out More Compact Cameras, Does Anyone Care?

Posted by Lee Yuan Sheng in "Digital Home Hardware & Accessories" @ 10:00 AM

http://www.engadget.com/2011/01/19/...-shoot-cameras/

"Samsung just introduced a slew of new cameras at CES earlier this month, but it's now already back with another batch, which consists of five low to mid-range point-and-shoots in its ST series. Those begin with the $100 ST30 model, and move on up to the ST65, ST90 and touchscreen-equipped ST95, before topping out with the $230 ST6500..."

So what we have here are a bunch of compacts, with 5x zoom lenses starting at 26/27mm equivalent for all the models except the ST30 (that comes with a 3x starting at 28mm equivlanet), 10 to 16 megapixel sensors, 720p video mode in all but the $100 model. Prices range from US$100 to US$230. Does anyone care about such low end compacts from a name that has no brand recognition when it comes to cameras? Price-wise both Nikon and Canon have equally cheap cameras, so it does not seem to be something Samsung can really crow about here.


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