Monday, November 22, 2004
PC World: "Get Media Savvy"
Posted by Jason Dunn in "ARTICLE" @ 08:06 PM
This article talks about the struggles that consumers, even techno-savvy ones, go through when it comes to getting their media from one device to another. The article is worth the read as it covers the current options on the market, including the new Microsoft Plays For Sure campaign. I spent most of last week in Redmond, learning about Microsoft's digital media products and initiatives, and they've got their act together more than any other company in this space. Not everything they're doing is perfect (and I told them so), but by and large, the platform they're building is going to make life easier for consumers.