"RCA also showed off two new flash-based Lyra MP3 players here at CES. Both are 256 MB flash players with compatibility for MP3, Audible, and Microsoft’s new PlaysForSure program. Aimed at the active lifestylist, the RD2212 is a splash-proof/sweat-proof MP3 player that’s about the size of the Rio Carbon and that comes with all sorts of extras for the Ironman/Ironwoman/Ironperson inside of you like a 50-hour battery, a built-in stopwatch, FM tuner/recorder, calorie counter, and heart rate monitor." I think there is a market for flashed based digital music players that are able to handle a "rough workout". I just can't see running with an iPod strapped to my arm with the fear that either I or it will fall and break, let alone get rained upon.