Friday, March 11, 2005
Apple Picks Blu-ray
Posted by James Fee in "NEWS" @ 07:00 AM
" Apple Computer has sided with the Blu-ray Disc Association, as it enters the debate over which specification will become the next-generation DVD format. The association, which includes the likes of Sony, Dell and Hewlett-Packard, on Thursday announced Apple as its latest member following a bimonthly meeting in South Korea hosted by electronics maker Samsung. Apple will lend its expertise in high-definition and DVD authoring to the development of the Blu-ray Disc specification, which is backward-compatible with DVDs and allows for the storage of up to 50GB of data. Current DVDs can hold up to about 8.5GB of information."
While it is still early in the game, Apple is a huge coup for the "association". If there is one thing Apple does well is market formats. USB and Firewire were both "forced" down consumers throats which in turn created a market for both formats. Coupled with the fact that Apple fans are early adopters, this could be huge for Blu-ray. Of course Apple did pick -R over +R and took months to add support for combo DVD drives so DVD-HD still could make a niche for itself.
While it is still early in the game, Apple is a huge coup for the "association". If there is one thing Apple does well is market formats. USB and Firewire were both "forced" down consumers throats which in turn created a market for both formats. Coupled with the fact that Apple fans are early adopters, this could be huge for Blu-ray. Of course Apple did pick -R over +R and took months to add support for combo DVD drives so DVD-HD still could make a niche for itself.
