"Earlier this year, I wrote a column that asked whether Microsoft’s monoculture might take the ‘pod’ out of podcasting? In an online whiteboard session (see the video) I explain the phenomenon in more detail and talk about how a monoculture in media player technologies could also lead to a monoculuture in digital rights management (DRM) since the two, at least for now, are inextricably linked. If a single player — be it one from Microsoft, Apple, Real Networks, Adobe (by virtue of its acquisition of Macromedia) or any other multimedia player — find its way into dominating the media player and/or the DRM categories, the result could be unprecedented leverage over the entertainment and media industries."An interesting article, but I'm going to need to see PlaysForSure media players gain more market traction before I'll believe that Microsoft is on the right track.