Friday, June 24, 2005
Samsung Admits Missing the Cluetrain
Posted by Jason Dunn in "NEWS" @ 12:00 PM
"After missing out on the recent strong growth of the MP3 player market, Samsung Electronics is getting serious about competing, a senior executive says. The company has decided to focus some effort on carving out a place for itself in the market and is hoping to more than triple player shipments this year, says David Steel, vice president of Samsung's digital media business. He spoke during a briefing with reporters at the company's headquarters here, south of Seoul. Samsung was in the MP3 player market several years ago but the company decided there wasn't much of a future in a product category that was largely driven by illegal downloads, says Steel."
An interesting admission from Samsung - what day is this, international "come clean" day? We have Samsung admitting that they completely missed the onrushing tidal wave of consumer digital audio, and IRiver admitting that UI is an important part of every player. What's next, Apple admitting that if they turned on WMA playback they'd sell even more devices? :roll:
An interesting admission from Samsung - what day is this, international "come clean" day? We have Samsung admitting that they completely missed the onrushing tidal wave of consumer digital audio, and IRiver admitting that UI is an important part of every player. What's next, Apple admitting that if they turned on WMA playback they'd sell even more devices? :roll:
