"TiVo Inc. has created a digital video recorder with a name that has worked its way into the American lexicon, but its reputation among users and would-be users is beginning to erode amid generic competitors, according to a new study that relies on Internet buzz to study consumers' opinion. Brandimensions, the research firm that conducted the study, said that TiVo's standalone set-top box is failing in two areas: its inability to record two shows simultaneously and to play back shows in high-definition TV quality. "This may not sound like a big deal," wrote one TiVo user about the latter, "but after watching 'Lost' or 'The Sopranos' on HD, there is no going back.""I am actually not surprised by this announcement at all. In fact, when TiVo lost favor with DirecTV (and have since had their off-again, on-again partnership), I felt this would happen. Anyways, I have found that most users are quite comfortable with extending their existing cable service to include a DVR.