Monday, May 29, 2006
SanDisk Sansa e200
Posted by Chris Gohlke in "HARDWARE" @ 06:00 PM
"The SanDisk Sansa e200 series includes the e250, e260, and e270. The 2GB, 4GB, and 6GB are a new breed of high capacity flash based MP3 player set to compete in features, as well as price, with the Samsung Z5 and iPod Nano. The Sansa e200 has a few advantages over the two, such as a brilliant 1.8” screen, video playback, expandable memory, and a user replaceable battery. SanDisk, seemingly out of nowhere, has come up with something to shake up the portable audio market. They will be an interesting competitor to watch. "
Here is another great looking challenger to the iPod Nano. Here is the problem, the iPod has become the total Juggernaut of the field. These newest players are really taking on the iPod from the feature perspective and beating it on the pricing perspective. Still you are left with the x-factor for the iPod, which is the mind share the entire product line holds. I'm not sure how you beat that. Sure you could throw tons of money at marketing, but then you might lose your price advantage and Apple could then simply cut their prices a bit. Overall, I am glad to see these challengers because as long as they stay in the market, they help keep Apple honest.
Here is another great looking challenger to the iPod Nano. Here is the problem, the iPod has become the total Juggernaut of the field. These newest players are really taking on the iPod from the feature perspective and beating it on the pricing perspective. Still you are left with the x-factor for the iPod, which is the mind share the entire product line holds. I'm not sure how you beat that. Sure you could throw tons of money at marketing, but then you might lose your price advantage and Apple could then simply cut their prices a bit. Overall, I am glad to see these challengers because as long as they stay in the market, they help keep Apple honest.
