"Toshiba America Consumer Products, L.L.C., announced today the new MEV30K V Series portable media player -- the latest addition to its gigabeat line. Adding to the already popular gigabeat S Series portable media players, the V Series features a larger viewing screen and extended battery life for the ultimate portable video experience. The V Series features a 3.5" (diagonally measured) TFT LCD display, a built-in speaker and utilizes Microsoft's Portable Media Center Version 2.0 software... The new V Series features a beautiful 3.5" (diagonally measured) TFT LCD display with 320 x 240 resolution for a superb video on the go experience. With up to 8 hours of video playback capability, the V Series is a perfect companion on any trip as it allows users to watch a full movie or even three! With a 30GB internal hard disk drive, there is room for all kinds of content. The unit supports Windows Media® Video 9 and 10 allowing for videos to be transferred from a Windows based PC right onto the player utilizing Windows Media Player 10." 8 Hours of continuous video playback sure sounds nice, but otherwise this player seems rather ho-hum. About the only thing interesting about it is the fact that it uses MS's Portable Media Center, which may or may not have been a wise decision. Personally, I'll be waiting to see what the Zune has to offer before I even consider buying a new PMP. The Toshiba gigabeat V Series will be available at major retailers starting in October for around $399.