Digital Home Thoughts: C|NET: Microsoft Strikes Deal for Music

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Thursday, November 9, 2006

C|NET: Microsoft Strikes Deal for Music

Posted by Jason Dunn in "NEWS" @ 06:05 PM

http://news.com.com/Microsoft+strikes+deal+for+music/2100-1027_3-6133901.html?tag=nefd.top

In a rare move, Microsoft said Wednesday that it had agreed to pay a percentage of the sales of its new portable media player to the Universal Music Group. Universal Music, a unit of Vivendi, will receive a royalty on the Zune player in exchange for licensing its recordings for Microsoft's new digital music service, the companies said. Universal, which releases recordings from acts like U2 and Jay-Z, said it would pay half of what it receives on the device to its artists. The company is expected to receive more than $1 for each $250 device, according to executives who were briefed on the pact.

This is huge - no hardware maker has ever agreed to cut a piece of their profit pie off and hand it to a music company. This is a sign of bad things to come, but it's also a sacrifice that Microsoft was evidently willing to make in order to secure music from Universal for the Zune Marketplace. The question is, will we start to see a bump in the cost of audio players as every studio will now take this as a sign they can withhold their music in exchange for a cut of the hardware costs? No matter how you slice it, this is extortion - Universal should make money when people buy the music their artists produce, not when someone buys a music player and loads it up with whatever music they wish. There's nothing but bad here...

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