Tuesday, April 6, 2004
Dell Cuts Price of Music Player
Posted by Kent Pribbernow in "NEWS" @ 11:00 AM
It seems Dell's DJ Music Jukebox may not be selling all that well. The company recently cut prices on the Dell DJ line, bringing the low end price down to $199 from $249. "No. 2 personal computer maker Dell Inc. on Monday cut the price on its digital music player 20 percent to $199 from $249 as it tries to compete with the industry leading iPod from Apple Computer Inc.
Both versions are less expensive than their equivalent-sized models from Apple, which cost $299 for the 15 gigabtye model and $399 for the 20 gigabyte model."
So just having a cheaper product doesn't necessarily bring you more sales and market leadership? Who knew? :roll:
